Post by Angie on Nov 20, 2016 13:41:23 GMT -5
This article is technically about content marketing, but it applies widely and, I think, to the current issues in the U.S. With everyone staying inside their own social media bubble, the confirmation bias is getting way out of hand.
A strong theme among Leave voters in the EU referendum was a deep distrust of economists, experts, and elite politicians, summed up by Leave campaigner Michael Gove’s infamous statement that “people in this country have had enough of experts.” Yet, the Stronger In Europe campaign continued to rely on those same economists, experts, and elite politicians without first addressing the reasons for that distrust.
